Boonsong Thaodee

What is your full name?

Boonsong Thaodee. 

What is your first name?

Ken.

Where were you born?

Nakhon Ratchasima Province, Thailand.

Where do you currently reside and work?

Bangkok, Thailand.

What is your educational background?

I obtained a Bachelor of Arts and Master of Arts in Fashion Design at the Royal Academy of Fine Arts in Antwerp, Belgium.

What are other details of experiences, work or otherwise, that have led you to your current work?

My professional journey began in 2017 with an internship at Nina Ricci in Paris. I then went to Bangkok, where I worked as a Designer for Sretsis in 2018 and later took on the role of Studio Manager at Shone Puipia in 2020. In 2023, I expanded my focus to education by founding the tutoring school Fashion Tank, which led to lecturing positions at RICE University in 2024 and Raffles University in 2025. Most recently, in 2026, I launched my own Bangkok-based brand, The Most Exotic.

How would you describe your practice/business?

I have fun exploring fashion as a form of cultural research, world-building, and craftsmanship. Through The Most Exotic, I am looking for new contemporary Southeast Asian identities for men without relying on Western validation or too nostalgic representations of tradition. I try to combine rigorous research, technical precision, fantasy and refined-making to create garments that link my heritage and our speculative futures here, treating design as an ongoing search rather than chasing trends. An adventurous journey for the most exotic. 

What are the highlight projects in your career so far?

I graduated and interned in Paris at Nina Ricci, started teaching at several schools and recently founded my brand The Most Exotic.

What are you currently working on?

Besides starting my own brand, I am launching several projects with my students focusing on local craft. I might have a new Head Designer role soon at a big Thai brand known for its sustainable development, craft and highland culture.

Instagram: @kenthaodee @themostexotic.th
Website: www.fashiontankbangkok.com